In this episode, we dive into the concept of “replens” and how it differentiates from Online Arbitrage (OA), Retail Arbitrage (RA), and Wholesale. We start by discussing a crucial piece of advice from our Kickstart Bootcamp—always check the brand! Nothing else matters if the brand doesn’t match.

Then, we explore a common question from a new coaching client: What exactly is a “replen”?

We break down the definition, highlighting how replenishable items don’t need to be consumable and can be sourced at full price, as long as they are viable, testable, and consistently replenishable.

Additionally, we tackle the ideal price point for replen items, reflecting on our journey from an average resale price of $15 in the early days to $25 today. You’ll also hear insights on how some clients have succeeded with lower-cost items that resell between $10-$15.

Whether you’re just starting out or refining your strategy, this episode offers valuable guidance on building a sustainable business model with replens!

Our special guest and legal advisor at the conclusion of today’s show, Jeff Schick of JeffSchick.com discusses how speed kills. The most important policy violation remedies for sellers who have an IP complaint against them.