In this episode, we review the “3 Governors” that control growth in a typical Amazon replens business: Time, Money, and ASINs.
Brian and Robin Joy jump back into our latest series, The 7 Core Competencies of Amazon Replens, where we explore the foundational skills needed for success in this business model. This episode focuses on the Pricing Competency.
They break down how pricing strategies impact risk, from understanding historical trends to factoring in all ASIN-related costs like shipping, fees, and prep. They also discuss how to establish your break-even point and set minimum profit goals while running price tests.
Our special guest and legal advisor at the conclusion of today’s show, Jeff Schick of JeffSchick.com discusses Amazon policy on bundles and multipacks – insurance loop holes and other legal thoughts around listing them.