Brian and Robin Joy handed an AI agent their FBA flight simulator with a thousand bucks and 26 weeks to build a business from scratch. No coaching. No frameworks. No hand-holding. What happened over those simulated weeks was so recognizable it was almost uncomfortable to watch.
Not because the AI did something weird. Because it did something deeply, unmistakably human. It ran its testing operation with discipline. It built real winners. Then it ran itself down to $6.24.
And when the 26 weeks were up, Flight Director Kranz delivered the verdict live. What he said should be on a sticky note above every seller’s computer. This one’s part experiment, part confession, part coaching session you didn’t know you needed.
Brian and Robin Joy unpack what the experiment revealed and why “busy” and “profitable” are two completely different businesses.
Special guest at the conclusion of today’s show, Jeff Schick of JeffSchick.com answers the question: “What’s an Amazon CSM review and is it a big deal?” Use coupon code “MISTAKE” to get your first month of services for only $1 with Jeff and his team!
